Our thoughts

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Organic Cotton Bras and Briefs

We struggle a little. Why do people still spend so much money on designer clothes and handbags - people always...

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90s inspired underwear

Maybe it's just us but we never really graduated from wearing the crop tops and boyish, minimal styles of the...

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Laid-back lingerie and luxury basics

BOUJO HAKE is laid-back in the best possible way - comfortable, cool and everyday without compromising on the quality or...

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Luxury underwear

BOUJO HAKE creates comfortable, everyday AND special occasion underwear. Made from the finest natural and organic materials, mostly organic cotton,...

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Wireless bras

Who wants wires in their bras? What felt like a norm in the not too distant past feels dated.  For us...

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Sustainable underwear

BOUJO HAKE was created with one aim that couldn't be compromised - we had to be truly sustainable. We were...

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